Privacy Policy

Introduction

Welcome to Fanfare! This Privacy Policy describes how Fanfare ("Fanfare", "we," "us," "our") collects, uses, and otherwise processes the personal information we collect about our customers, users, and visitors ("User", "you", or "your") of our websites, software, apps, and other services (collectively, our "Services").

Fanfare is a creator intelligence platform that helps sports teams track athlete content, manage sponsorship opportunities, and navigate exclusivity conflicts. By accessing our Services, you consent to our collection, use, and disclosure of information about you as described in this Policy.

If you do not agree to these terms, you are not authorized to use the Services or communicate with us via the Services.

Who We Are

Fanfare is a provider of creator intelligence software for sports teams, leagues, and agencies headquartered in the United States. Our platform helps organizations track athlete social media performance, identify sponsorship opportunities, manage exclusivity conflicts, and close deals faster.

Information We Collect

Information You Provide Directly to Us

• Contact and Profile Information: Your name, email address, phone number when you request a demo, register for an account, or seek to download content. We also collect profile details when you set up an account.
• Organization Information: The team, league, or agency you work for, your role, and business contact information.
• Athlete and Creator Data: Information about athletes on your roster, including social media handles, follower counts, engagement metrics, and content performance data that you input or authorize us to collect.
• Sponsorship and Deal Information: Details about sponsorship agreements, contract terms, exclusivity provisions, and deal values that you input into the platform.
• Communication Data: Records of communications with our support team, demo requests, and other correspondence.

Information We Collect Automatically

• Usage Information: How you interact with our services, what features you access, and what actions you take.
• Device Information: Your hardware, software, operating system, and IP address.
• Location Information: General geographic location based on IP address.
• Cookies and Similar Technologies: Information collected via cookies to improve your experience.

Information We Receive from Third Parties

• Social Media Platforms: When you connect social media accounts (Instagram, TikTok, etc.), we receive public profile information, follower counts, and engagement metrics as authorized.
• Integrated Applications: Data from third-party tools you connect to Fanfare, such as Google Sheets or document management systems.
• Public Sources: Publicly available information about creators, sponsors, and industry data. Any data collected via platform APIs (such as the Instagram Graph API) is governed by that platform's terms and is only accessible to the authorized account holder.

Instagram and Facebook Data

When you connect your Instagram account, we receive access to your Instagram profile information, user ID, follower count, engagement metrics, and content performance data via the Instagram Graph API. We use this data solely to provide analytics and insights within the Fanfare platform.

Authentication credentials (access tokens) are stored in encrypted form and used only to retrieve authorized data on your behalf. We do not share your Instagram data with other users or third parties except as described in this policy.

How We Use Your Information

• Provide and Improve Our Services: To create and maintain your accounts, deliver the creator intelligence features, and improve our platform.
• AI-Powered Insights: To power our AI copilot and provide personalized recommendations about sponsorship opportunities and conflict detection.
• Communicate with You: To respond to inquiries, send product updates, and provide customer support.
• Ensure Security: To monitor for suspicious activity, prevent fraud, and maintain platform integrity.
• Legal Compliance: To meet our legal obligations and enforce our terms of service.

Data Privacy and Isolation

Your data stays yours. We understand the sensitive nature of sponsorship data, athlete contracts, and competitive intelligence. We maintain strict data isolation between organizations:

• Your sponsorship terms, contract details, and deal intelligence are never shared with other teams or organizations.
• We do not train our AI models on your proprietary data without explicit consent.
• Complete separation between customer environments ensures your roster insights are invisible to competitors.
• All data is encrypted at rest (AES-256) and in transit (TLS 1.3).

How We Share Your Information

We may share your information with:

• Service Providers: Third-party vendors that support our infrastructure, analytics, and business operations.
• Social Networks: When you authorize connections to social media platforms for data collection.
• Legal Purposes: In response to legal demands, court orders, or to protect our rights and safety.
• Business Transfers: In connection with mergers, acquisitions, or sale of assets.
• With Your Consent: Where you have explicitly authorized sharing.

We contractually prohibit our service providers from using your information for any purpose other than performing services for us.

Cookies and Similar Technologies

Fanfare uses cookies and similar technologies to improve your experience, analyze usage patterns, and remember your preferences. You can manage cookie preferences through your browser settings.

Data Retention

We retain your information for as long as necessary to provide our services and fulfill the purposes described in this policy. When we no longer need your information, we will securely delete or anonymize it. If you wish to cancel your account or request deletion of your data, please contact us.

Instagram/Facebook Data Deletion: When you disconnect your Instagram account or request deletion, we will delete your Instagram user ID, access token, and any cached data received from the Instagram API within 30 days.

Information Security

We implement reasonable physical, administrative, and technical safeguards to protect your information from unauthorized access, use, and disclosure. This includes encryption, access controls, and regular security assessments. All employees with access to personal information are subject to confidentiality obligations.

Children's Privacy

Our Services are intended for business users and are not directed at children under eighteen (18). We do not knowingly collect personal information from children. If we discover we have inadvertently collected such information, we will promptly delete it.

Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Right of Access: Request confirmation of whether we process your data and obtain a copy.
• Right to Correction: Request correction of inaccurate or incomplete information.
• Right to Deletion: Request deletion of your personal information in certain circumstances.
• Right to Restrict Processing: Request that we limit how we use your data.
• Right to Data Portability: Receive your data in a structured, machine-readable format.
• Right to Object: Object to processing based on legitimate interests.
• Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent.

To exercise these rights, please contact us using the information below.

California Residents

California residents have additional rights under the CCPA/CPRA, including the right to know what personal information we collect and how it is used, the right to delete personal information, and the right to non-discrimination when exercising privacy rights. To make a request, contact us using the information below.

International Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States where our servers are located. We ensure appropriate safeguards are in place, including Standard Contractual Clauses where required, to protect your information in accordance with this policy and applicable law.

AI Use and Data Handling

We use artificial intelligence to power our conflict checker, copilot, and analytics features. Your proprietary data (contracts, deal terms, exclusivity agreements) is processed within your isolated environment and is not used to train models for other customers. We comply with applicable AI regulations and maintain transparency about when AI is being used in our Services.

Updates to This Privacy Policy

We may update this policy from time to time. When we make material changes, we will notify you through the Services or by other means. Your continued use of the Services after changes constitutes acceptance of the updated policy.

Contact Us

If you have any questions, complaints, or comments regarding this Privacy Policy or our practices, please contact us at:

Email: privacy@fanfaresocial.com

Governing Law

This Privacy Policy shall be governed by the laws of the United States of America and the State of California.